The Planning/Feasibility Study is a critical step in any financial development process.

Prior to entering into any major fundraising initiative, a Planning/Feasibility Study should be conducted to determine how the campaign should be conducted and what is achievable.

Not only does the study assess the ability of an organisation to raise a determined amount of money for a specific purpose, it can identify opportunities and threats, gauge opinions, and test assumptions being made by the organisation.

The following key objectives distinguish a Planning / Feasibility Study:

	To assess the various strengths and weaknesses of a specific organisation as they develop their fundraising strategy and particular elements of that programme.
	To test the proposed plans by conducting interviews with those closest to the organisation (such as board members, staff, committed donors, volunteers, etc.)
	To identify sources of funding.
	To identify potential leaders and volunteers for the campaign.
	To determine the most appropriate timing for the campaign.
	To determine whether the proposed plan and financial goals are realistic.
	To begin the engagement or cultivation process with potential donors.
	To gather any other information that would be helpful to the organisation and its fundraising efforts.
	To identify issues or other areas of potential concern which may have a negative or positive impact on a particular fundraising programme.

DVA Navion works in partnership with its clients every step of the way to ensure that all aspects of the study are conducive to the needs of the organisation. Through statistical analysis and narrative insights, recommendations are developed that are tailored to each client.

A Planning/Feasibility study is a wise investment for an organisation contemplating a major fundraising programme. The dollars invested in a study before the campaign can save significant dollars later.

DVA Navion has conducted hundreds of Planning / Feasibility Studies in the history of its founding firms. DVA Navion's experienced staff, proven methodology and excellent track record make it a leader in the field of Planning/Feasibility.

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