The most successful capital campaigns are planned around a detailed study process that determines:

a) what financial target is achievable;
b) how and when the campaign should be conducted in a given environment, and
c) the strategic implementation of the program (including the most effective utilisation of Champions, Board and Senior Management).

The primary outcome of a Feasibility Study and Campaign Strategy process is an objective assessment of the level of funding available to achieve your organisation’s objectives and a detailed road map of how to get there.

Trends and Challenges

In addition to failure to meet financial targets, a lack of internal resources and poor planning processes run the risk of alienating your supporter base and causing long-term damage to your brand.

Australia’s arts, education, healthcare and welfare sectors are currently running or planning to run multiple $50 million plus campaigns. How many will be successful and what will be the impact on your organisation? There can be no doubt that such large scale campaigns will change the face of fundraising in Australia and herald a new
era of strategy and planning.

Why DVA for Feasibility Assessment and Strategy Development?

	Our Feasibility Studies seek to identify one-third of required funds.
	It consults with a comprehensive cross-section of organisation stakeholders and supporters. DVA meets on a one-to-one basis with your key stakeholders and supporters.
	Focuses on identifying gifts of $100K - $1m pledged over 3-5 years. Strategic intercations eliminate assumptions and guesswork with regard to your prospective donors' level of interest and capacity to give. Key gifts are qualified and quantified during this process.
	Provides you a Campaign Plan (6,12,18,24 months) customised to your resource and funding needs.
	Tested and perfected over the past 24 years. Our program has been successfully implemented in hundreds of organisations worldwide.
	Implemented by highly experienced, senior consultants. Liaising with your key supporters requires a high level of expertise. All DVA campaigns are led by staff with more than 10 years of experience.
	Engaging consultants guarantees you continuity and momentum by providing assurity againts disruptions that can be caused by turnover of internal staff mid way through an Appeal.

Client testimonial

DVA Navion’s involvement with the Brotherhood of St Laurence has been invaluable in assisting us to plan effectively for our future fundraising initiatives. The Feasibility Study undertaken by DVA Navion removed the unknown with regard to prospective donors’ level of interest and capacity to give and gave us confidence to make decisions regarding our strategy.

Nicola Ballenden, General Manager Communication and Development, Brotherhood of St Laurence

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